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Data and the Future of Value
How to value data as an asset istorically, companies have pursued the dollar as a measure of value in the pursuit of shareholder value. Cash flow, profits, and asset values are all about dollars. I think an additional set of measurements can be added to the mix around the value of... Read more
Not only is Machine Learning earning specialists a good salary, but algorithms are being used to make money. It is gaining notoriety for solving just about any problem, dramatically improving technology, breaking barriers, and even worrying some of us. Making money via machine learning tends to revolve around the... Read more
A few months ago, Foursquare achieved an impressive feat by predicting, ahead of official company results, that Chipotle’s Q1 2016 sales would be down nearly 30%. Because it captures geo-location data from both check-ins and visits through its apps, Foursquare was able to extrapolate foot-traffic stats that turned out... Read more
Insurance Companies Will Shape the Future of Cyber Security
For too long, vendors have capitalized on industry fear of breaches to sell confusing products that may or may not provide value. But fanning the flames of cyber hysteria has started to backfire. Companies now consider potential losses from a cyber breach as a cost of doing business. CFOs... Read more
Which customers are more likely to respond to banks’ marketing campaigns?
A quick demonstration on business consulting with data science Audience The intended audience for this blog post is marketers who have read the earlier post on 5-step data science consulting framework, and are keen to learn more about the actual implementation of such projects. We will be using the caret package in R as a... Read more
Chatbots in Banking
The Co-arthers of this post are Yue Cathy Chang an SVDS alumi, and Cindi Thompson,Principal Data Scientist at Silicon Valley Data Science. There article was originally posted on the Silicon Valley Data Science blog. From asking Amazon Alexa for traffic conditions, to receiving helpful tips from Slackbot, to using WeChat to... Read more
How to Get Executive-Level Support for Business Analysis
It probably goes without saying that PMI’s foundational standard on business analysis has an obvious audience—those who actually do business analysis as part of their everyday job. It’s pretty unlikely executives or CIOs are going to pick it up for some light reading. That’s why I wanted to use this post... Read more
How AI Is Changing Retail Banking
With technological advancement, artificial intelligence is set to touch and modify the financial sector, specifically retail banking in many different ways. It’s still the beginning stages of AI adoption for most banks. A Narrative Science survey highlighted that 32 percent of financial executive participants utilize AI technology, such as voice recognition... Read more
7 Great ways to add a Chatbot to your Business
Pick the right use case and reap the benefits of having an automated chatbot in your business Choosing the right way to use a chatbot in your business may be one of the most important parts of the entire building process. The objective that you give to your chatbot will... Read more
How the Internet of Things Will Change Marketing
An industry that is expected to add $ 19 trillion to the Global GDP will definitely have an impact on all aspects of an organization. As such the Internet of Things will revolutionize marketing. Within a few years, thanks to the Internet of Things, a marketer’s job will look totally different... Read more