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Marketing Data Scientist

NCSOFT

Job description

NCSOFT’s first mobile studio is looking for a Marketing Data Scientist to drive insights for our marketing and user acquisition groups. This person should feel comfortable working with all types of data, both big and small. We are building an interdisciplinary team that finds creative solutions to hard problems. This role will build attribution models, optimize user acquisition channels, build predictive models to guide our marketing team and help our publishing team visualize the marketing/acquisition data. Expect to learn a lot and to teach us new skills as well!

RESPONSIBILITIES:

  • Build and tune standardized models for LTV, attribution and retention
  • Define experiments to test your hypotheses
  • Implement predictive models that allow us to move quicker for user acquisition
  • Assist UA managers and product marketing managers by visualizing marketing data and providing recommendations for strategy

REQUIREMENTS:

  • Bachelor’s degree in quantitative field such as mathematics, statistics, economics, physics, etc.
  • 1-3 years of experience as a data scientist or similar
  • Strong SQL programming skills
  • Proficient scripting with at least one data processing/statistical language (eg. R, Python, MATLAB)
  • Knowledge of statistical techniques and concepts (eg. regression, properties of distributions, statistical tests and proper usage, etc.)
  • Knowledge of machine learning
  • Familiarity with Hadoop tech stack (using Hive or Pig, Spark)
  • Strong communication skills
  • Strong product-focused problem solving ability

PLUSES:

  • Graduate degree or above
  • Previous game industry eperience
  • Experience building predictive user acquisition and marketing models
  • Experience with data visualization tools (eg. Tableau) or coding (Shiny, D3.js, plotly.js)
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