In a report by The New York Times, Google is poised to release new AI-powered search tools within a month. But that’s not all, as in the same report, it seems that Google is also planning to release even more features this fall in a direct bid against Microsoft’s Bing. This comes as no surprise as it was doubtful that Google would allow Microsoft to hold on to any AI edge for too long.
So far, the new features will be exclusive to the United States with the first maximum goal being one million users per The New York Times. So far, it’s not completely clear what users of Google’s AI-powered features will see. Though it’s likely that Google’s Bard will take a significant role due to Google’s promise of a conversational search engine earlier this year.
This comes at an important time for Google. It was reported by The New York Times, that electronics giant Samsung is considering replacing Google with Bing as the default search engine on its mobile devices. With a 27% market share worldwide, losing Samsung to Bing would be a significant blow to Google which has enjoyed relative market dominance for decades. What does this translate to in dollars?
Well, the deal seems to be worth an estimated $3 billion in annual revenue for Google. Not exactly a small bit of change. And considering the rapid scale of AI’s growth and the adoption of AI tools by the masses, it makes sense that Samsung is interested in a product that is meeting current demand.
As many know, Google isn’t just pushing in the engine front. The tech giant has been quite open about its heavy investments in AI technologies across industries. From healthcare, finance, education, and other sectors, Google is hoping that these investments in AI will equal market dominance in the future.
One such tool is Google’s AI image generator GIFI. This should be similar to Stable Diffusion’s Lexica which allows for the original creation of art via text prompts. Either way, it’s clear that companies see long-term market growth through AI-powered tools.